Bring back a discontinued perfume with your private label

When you shop for your favorite scent only to find that its now being listed as a discontinued perfume, what can you do? Well, the first thing is to find out what it means and why it happened, and the second is to find a dedicated team who can help you to recreate the fragrance.

Why do perfumes get discontinued?

Perfumes get discontinued when a manufacturer decides to stop selling their perfume, and given how competitive the fragrance industry has become it should come as no surprise that this happens often. Let’s take a look in detail at some of the most common reasons perfumes get discontinued and what we can do about it.

Sales start to decline and demand for a scent drops

Every brand will undergo changes, it’s just a natural part of moving with the times and trying to cater to an ever-changing market. If the sales of a particular range of scents start to drop steeply, the manufacturer will typically discontinue their least popular products as they have many overhead costs. It’s bad news for those of you who still buy it, but it makes good sense for the overall success of the brand.

Key ingredients run out, or the manufacturing process can no longer be replicated

Another common reason for discontinued perfumes is that key ingredients have run out, or the manufacturing process is no longer viable. At this point many people will try and create replica fragrances, but the intricacies of the manufacturing processes tend to make this impossible. So, what can you do about it?

How our team can help

We specialize in creating private label perfumes, and we know the fragrance industry better than anyone. To help you bring your vision to life, and turn a discontinued product into your own private label perfume, we sit down with you and look at everything we need to know. We research the fragrance and break down the notes to replicate it as close as possible. To begin this process, you can start developing it here.

Create something personalized just for you

We’re proud to offer every customer an exclusive 500 bottle minimum which is so much more flexible than the industry standard of more than 10,000 bottles. This means that your own perfume line makes the perfect addition to your collection, store, wedding gift, birthday present, and anything else you can dream up. All you need to do to make your dream a reality is get in touch with our team. It really is that simple. We'll handle the rest, from fragrance creation all the way through to designing, bottling and packaging. If you have any other questions and would like to try recreating your own fragrance, Contact us now!